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Writing

Press Release Writer (AP Style)

Optimized for: general • TEXT 
Write press release:

**HEADLINE** - Benefit-focused, includes key news
**SUBHEAD** - Expand on headline
**DATELINE** - [CITY, STATE] – [DATE]
**LEAD** - Who, what, when, where, why in 2-3 sentences
**BODY** - Context, details, impact (3-4 paragraphs)
**QUOTE** - "[Compelling quote]" – [Name, Title]
**BOILERPLATE** - About [Company] (2-3 sentences)
**CONTACT** - [Media contact info]

AP Style, 400-500 words, newsworthy angle.
#writing #pr #media #press-release

Media outreach, announcements, PR campaigns

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